What it Means to be an Independent Creative

Thinking about ditching the day job for something much more exciting and flexible? Then being an independent creative may be just the thing for you. But before diving in, make sure you know what you need.

You don’t know the meaning of “comfort zone”

This is both a terrifying and incredibly liberating thought. When you are an independent creative, there is absolutely no way to predict how your day (or the rest of your work life, for that matter) will go and what successes and failures you will have. You have to be undaunted by risk-taking and coming up with solutions spur of the moment. And you have to be at peace with the idea of living without a cushy salary and benefits.

You have to master the art of kicking isolation’s butt

Let’s face it, there are many less than glamorous parts about living the life of a creative freelancer and one of them is the isolation. Generally, freelancers tend to work alone which could lead to long hours of no social interaction. Humans need social activity to survive and thrive, so make “play dates” equally as important as your work. Also, if you work at home, make it a point to work a couple of days out of the week at a local coffee shop or look into groups that provide work spaces for several freelancers at once.

You have to wear a lot of hats

When you are a freelancer, it is very much like being a business owner…and a business all at the same time. Not only do you have to be an expert in your field, you also need to be a marketer, manager, and many other titles to continue to get clients. Get ready to be fitted for a lot of hats!

"I worked with Eric for several years on Cherry Creek North's website - he was hired to take care of our web development and maintenance. He is reliable, easy to work with, punctual, knowledgeable, and truly a great partner to have. I can't say enough good things about him. Our website was constantly evolving and he was able to help us from the littlest of updates to larger complex projects with a great attitude and viable solutions for whatever we put in front of him. I would work with Eric again in a heartbeat and highly recommend him!"
Kristi Omdahl, Vice President of Marketing, PostNet International Franchise Corporation

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