Utilize Content Management Systems for Easier Website Management

When you decide it is time to create a website for your business or modify your existing website, I highly recommend that you incorporate a content management system (CMS).

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Content Marketing and Content Management Systems Go Together

Content marketing is a form of inbound marketing that brings prospects to you rather than you going to them. Finding prospects by going to them requires that you divert their attention from whatever they are doing towards you and your message. Buying advertising on popular websites or television shows, and telemarketing are examples of this. However, most people don't want their limited time interrupted and naturally resist this form of marketing.

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3 Ways to Increase User Engagement On Your Website

Have you checked your website's analytics lately? Maybe you've noticed low page views and a high bounce rate. That's a sure sign that users are landing on your pages and leaving right away. Multiple factors can contribute to why users are not engaging in your website. Cluttered content, poor web design, and difficult navigation are just a few reasons why. Below are some strategies you can use to help increase user engagement.

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Why Having a Responsive Website is Important

More people are now using mobile devices for every part of their daily lives. For companies that want to stay competitive, it's critical to have a responsive website. As the role of mobile devices continues to explode for both personal and professional use, companies need to employ strategies that broaden their reach by making a website accessible to all mobile users.

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"Eric is passionately committed to the success of his fellow creatives. The work he's done with Indie Arsenal is exciting and inspirational. Having had the opportunity to work for Eric on the purchase of his new home, I got an inside look at how Eric responds to pressure and adverse conditions. I was impressed to see him juggle work, the needs of his clients and his family with expertise and calm. Eric is a truly talented professional."
Laura Cowperthwaite, Broker Associate, Your Castle Real Estate

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